E-Learning on Day 3 - Self-Learning without the Trainer

*Important* Instructions to read before starting!

Welcome to your Day 3 : E-Learning : A Strategic Social Media Masterclass

Today will be a self-learning day .

Things to take note :

  1. Please ensure you fully completed your E-Learning before the Day 4 lesson start. Else you may jeopardise your training claims from SSG ( if any ) .
  2. Please take note that you are given 1 day time to completed the E-Learning (Your ID will expire for this e-learning modules within 3 days from the day start this E-learning module). If you find your course expired, you will need to redo the course all over again .
  3. You are not allow to jump the units. Please follow the units by click on the “next unit”.
  4. Kindly complete the Quiz in the E-learning .
  5. There will be Assignments in the module that you are requested to submit.
  6. There is no need to submit your Reflection exercises but you are required to reflect and discuss with your facilitator on Day 4.
  7. You will need to pass the minimum Quiz mark in order for you to go to next unit. To redo your quiz , click on show result and click re-take or click previous unit follow by  next unit .
  8. Once you submitted and completed the E-learning modules, you will NOT be able re-take the e-learning modules .

Enjoy your E-Learning journey



Types of Sales Funnels (We studied 6 types of funnels!)

Videos for us to watch for each type of funnels!

1 - Self-Liquidating Offer Funnel or known as SLO followed by a quiz.  Quiz #1 (SLO Quiz)


2 - Challenge Sales Funnel followed by another quiz. Quiz #2


3 - Automated Webinar Funnel


4 - Lead Magnet


5 - Affiliate Sales Funnel


6 - Free + Shipping Sales Funnel



Creating a Sales Funnel

·          What is a funnel? The YouTube video to watch: https://youtu.be/CM-RAMN_mgY

·         How to create Clickfunnels.  A step-by-step guide with an affiliate link for you to sign up


Measuring effectiveness of sales funnel

The YouTube video to watch: https://youtu.be/ZLfbLm4XVDk

 We were made to read the following articles on sales funnel measurements:

  • https://performancein.com/news/2020/07/15/the-sales-funnel-how-brand-performance-marketing-are-aligning/
  • https://www.forbes.com/sites/forbesagencycouncil/2020/07/02/are-you-losing-revenue-from-marketing-and-sales-misalignment/#dcee10079f80




Assignment: Activity 3B – Measuring effectiveness of sales funnel

Answer these questions:

  1. Describe how you would measure the effectiveness of your sales funnel from Activity 3B.
  2. If the sales funnel is not effectiveness, what are the steps required to improve it?
  3. If the sales funnel is effective, what are the possible opportunities?


SMMA- Developing a suitable Sales Funnel   (Another Assignment!)


The above is the e-Learning journey on Day 3 of the WSQ Social Media Management Course